Google Ads Manager – Los Angeles

Google Ads Isn’t Just Ads – It’s the Entire Journey

Most PPC specialists obsess over keywords, bids, and dashboards. That’s only half the equation.

I focus on the entire journey, from the moment someone clicks your ad to the moment they become a customer. Because traffic alone doesn’t grow businesses. Conversions do.

If your ads send people to a weak landing page, confusing offer, or unclear next step, you’re paying for expensive window shoppers. I make sure that doesn’t happen.

Every account I manage is built around:

• Clear, compelling offers

• Tight alignment between ads and landing pages

• Clean conversion tracking

• Intent-driven traffic (not curiosity clicks)

That’s how Google Ads becomes predictable instead of volatile.

Built for Businesses That Care About Profit

You’re not here for buzzwords or shiny dashboards.
You’re here because you want Google Ads to pull its weight.

Most of my clients come to me after they’ve outgrown their first agency or tried running ads in-house and hit a ceiling. They’re usually frustrated with:

❌ Account managers learning on their budget
❌ “Full-service” agencies where Google Ads is an afterthought
❌ Constant volatility, excuses, and zero transparency

What they want instead is control, clarity, and results they can actually measure.

That’s exactly what I build.

Experience Across Competitive U.S. Markets

I’ve managed Google Ads for businesses across highly competitive markets, including Los Angeles, where costs are high and mistakes get expensive fast. Whether you’re running an eCommerce brand nationwide or a local service business competing city-to-city, the principles stay the same:

• Cut wasted spend

• Filter out low-intent traffic

• Track what actually turns into revenue

• Scale what works, pause what doesn’t

Google Ads doesn’t reward “set it and forget it” anymore, especially in competitive cities like Los Angeles. It rewards structure, data, and discipline.

Hands-On Google Ads Management (No Outsourcing)

When you work with me, your account isn’t passed down a chain of junior managers.

I personally handle:

• Strategy and account structure

• Campaign setup and rebuilds

• Conversion tracking and analytics

• Ongoing optimization and reporting

Nothing is outsourced. Nothing runs unchecked on autopilot.

This hands-on approach is why many clients stay long-term, and why others come back after trying agencies that couldn’t deliver consistent results.

Transparent Reporting, Real Metrics

You’ll never have to guess where your money went or what’s actually working.

I don’t rely on Google Ads alone to tell the story. I use a combination of Google Tag Manager (GTM), CallRail, and CRM platforms like GoHighLevel to track what really matters, real leads, real calls, and real outcomes. This ensures campaigns are optimized based on meaningful actions, not inflated numbers.

For competitive insights and context, I also use tools like SpyFu and other market intelligence platforms to understand what competitors are doing and where opportunities are being missed.

Reporting is clear, practical, and focused on business impact:

• Cost per lead or cost per sale

• Lead quality (not just volume)

• Return on ad spend

• What’s improving, what’s being fixed, and why

No vanity metrics. No smoke and mirrors. Just clear data tied to real results.

Is This a Good Fit?

I don’t work with everyone, and that’s intentional.

I work best with businesses that:

• Care about profitability, not just traffic

• Are ready to invest in doing Google Ads correctly

• Want a long-term partner, not a quick experiment

If Google Ads isn’t the right channel for your business, I’ll tell you that upfront.

Let’s See If Google Ads Can Work for You Again

The first step is a complimentary Zoom call.
No pressure. No hard sell.

We’ll look at your goals, budget, and whether it makes sense to move forward, whether you’re targeting Los Angeles, multiple U.S. cities, or nationwide.

If there’s a real opportunity, I’ll outline it clearly.
If not, you’ll know that too.

👉 Book your call and let’s see if Google Ads can become a profit center instead of a cost line.

Common questions

What types of Google Ads campaigns do you focus on?

Everything starts with Search campaigns, because that’s where buying intent lives. These are people actively searching for services in Los Angeles, not casually browsing or getting interrupted by ads. Search gives us control, clarity, and clean data.

Once Search campaigns are consistently producing quality leads and the data is solid, I may introduce other formats like Performance Max, Display, or YouTube  but only if they make sense for your business and your market. In competitive cities like Los Angeles, layering campaigns without a strong foundation usually creates waste, not growth.

Who actually manages my Google Ads account?

I do – personally.

I handle strategy, account structure, tracking, optimization, and reporting myself. Nothing is outsourced, and nothing is handed off to junior account managers. There’s no “set it and forget it” automation running unchecked.

When you work with me, you’re working directly with the person responsible for your Google Ads performance, not a middle layer.

What do you define as a real conversion?

A conversion has to mean something to your business.

That typically includes a qualified form submission, a legitimate phone call, a booked appointment, or a completed sale. Spam calls, wrong numbers, curiosity clicks, and low-quality submissions don’t count.

Clicks alone are meaningless. The focus is always on actions that can realistically turn into revenue for your Los Angeles–based business.

How do you make sure calls and leads are tracked correctly?

For businesses that rely heavily on phone calls, I track calls at a detailed level so we know exactly where they come from and whether they’re worth paying for.

I look at call source, duration, and quality to separate real inquiries from wasted spend. On the tracking side, I use advanced setups so Google Ads is optimizing based on meaningful actions, not partial or misleading signals.

This is especially important in competitive Los Angeles markets, where bad data can burn budgets quickly.

Do you track what happens after someone becomes a lead?

Whenever possible, yes.

I connect ad data with CRM systems so we can see which leads actually turn into customers and which ones don’t. That insight allows Los Angeles Google Ads campaigns to be optimized for lead quality, not just form fills or call volume.

It’s the difference between chasing numbers and building revenue.

How long does it take before results improve?

Google Ads isn’t instant, and anyone promising overnight results isn’t being honest.

There’s a learning and refinement phase where data is collected, filtered, and cleaned up. In most cases, meaningful improvements start showing within the first few months as the account stabilizes.

The goal is long-term, predictable performance in Los Angeles, not short-term spikes followed by wasted spend.

What kind of budgets work best in competitive markets like Los Angeles?

Budgets depend on competition, industry, and goals, but in markets like Los Angeles, extremely small budgets usually struggle.

I’m upfront about this from the start. If the budget isn’t realistic for your market or objectives, I’ll tell you before we move forward so there are no surprises later.

Do you work with every type of business?

No — and that’s intentional.

I work with a limited number of clients at a time so I can stay hands-on and focused. If paid ads aren’t the right channel for your business, or if expectations don’t align, I’ll be honest about that upfront.

Not every business is a good fit for Google Ads, especially in competitive Los Angeles industries.

What does reporting look like?

Reporting is clear, direct, and tied to business outcomes.

You’ll see cost per lead or return on ad spend, what’s working, what’s underperforming, and what changes are being made and why. No bloated dashboards. No vanity metrics.

You’ll always know how your ad spend is performing.

What’s the first step if I want to work together?

We start with a complimentary Zoom call.

We’ll review your goals, your market, and whether working together makes sense strategically and financially. No pressure. No hard sell.

If there’s a real opportunity to improve your Google Ads performance, I’ll outline it clearly. If not, you’ll know that too.